Meet the Dream Team: Willoughby Road

Willoughby Road’s Victoria Leitch is primed to prettify Haukari Blue Cruises’ catamaran for our Dream Wedding winners. Ahead of the big day, we got her take on connubial creations.

  • Story by As told to Philippa Prentice

Willoughby Road’s Victoria Leitch found her floral feet in New Zealand before jetting off to enjoy an international career, creating beautiful arrangements for clients in the UK and Japan. Now specialising in weddings, she’s set to prettify Haukari Blue Cruises’ catamaran for our Dream Wedding winners. Ahead of the big day, we got her take on connubial creations.

What’s your signature style and how does it lend itself to weddings?

We have an organic, free-flowing approach that gives florals a slightly more ‘loose’ look. It lends itself perfectly to nuptials as we believe the overall styling of a wedding should create a soft, romantic atmosphere and our signature style definitely fits in with this.

What are some key types of bouquets modern brides should know about?

The traditional structured posy, which is often a straight rose-on-rose design, is still popular, but particularly on trend are bouquets with a posy shape, but with a more free feel, with mixed types and textures of flowers and greenery to further soften the look. We also like to create trailing bouquets that incorporate more greenery and wild flowers along with roses and other more common blooms.

What types of flowers are the most economical for the couple on a tight budget?

It's a good idea to show your florist the colour palette you’re working with, then give them free rein to choose the best flowers available to them in the week of your celebration. This will mean they're able to select a mixture of fresh seasonal blooms that will create a stunning theme throughout your wedding flowers. It's a successful approach as the types of flowers available are always changing to due to seasonal and weather variations. 

Which kinds of flowers are best for scenting a venue?

You can’t go past fragrant freesias and lilies. 

What brings you joy when you arrange flowers for a wedding?

Weddings are such special occasions for brides and the entire family. We love nothing more than knowing that when we deliver their flowers, they’re going to be happy and enjoy the beauty the blooms bring to the event.  

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